How AI-first Automation is Disrupting the Global Customer Service Landscape

What has changed with companies like Yellow.AI is that software is not just storing customer information to help humans provide support but the software itself is managing the relationship and customer support.
Artificial intelligence (AI) is revolutionising customer service and reshaping the way companies engage with their clientele. Using AI-first automation makes use of deep learning, machine learning, and natural language processing to improve scalability, efficiency, and personalisation. Artificial intelligence (AI)-driven chatbots and virtual assistants offer round-the-clock assistance, manage large amounts of queries, lower operating expenses, and enhance customer satisfaction and response times. Predictive analytics and sentiment analysis help to better customise consumer encounters. AI-first automation offers several advantages over human intervention, including increased customer loyalty, cost savings, and increased efficiency. However, ethical concerns and the loss of human touch are s
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Anshika Mathews
Anshika is the Senior Content Strategist for AIM Research. She holds a keen interest in technology and related policy-making and its impact on society. She can be reached at anshika.mathews@aimresearch.co
25 July 2025 | 583 Park Avenue, New York
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