ASAPP Revolutionizes Contact Centers with Launch of GenerativeAgent™, a Game-Changing AI Solution

ASAPP's mission to end bad customer service aligns seamlessly with the capabilities of GenerativeAgent.

ASAPP, the pioneering generative AI enterprise for touch facilities, has just unveiled GenerativeAgent, a groundbreaking AI product poised to automate over 90% of contact center interactions. This innovative generation is ready to redefine the panorama of customer service interactions, introducing a new era of productiveness and efficiency.

Unveiling GenerativeAgent: Redefining Contact Center Automation

GenerativeAgent marks a significant leap forward in contact center automation, capable of handling complex, free-form interactions that were previously unattainable with existing technology. Unlike traditional rules-based systems, GenerativeAgent operates autonomously, leveraging active learning and integration with enterprise backend systems to deliver seamless customer interactions.

Gustavo Sapoznik, Founder and CEO of ASAPP, expressed the transformative nature of GenerativeAgent, stating, “This product isn’t just groundbreaking—it’s revolutionary, redefining what we thought was possible in what is likely the largest automation opportunity in the world today.”

Key Features of GenerativeAgent

GenerativeAgent boasts several key features that set it apart as a game-changer in the realm of contact center automation:

Fully Generative: The system autonomously interacts with an enterprise’s backend systems, eliminating the need for manual dialogue design.

Active Learning: Incorporating a human-in-the-loop interface for escalations enables GenerativeAgent to learn and improve from agents’ actions, while also facilitating voice agent concurrency.

Safe and Secure: Grounded in enterprise policies and procedures, GenerativeAgent meets the strictest security and compliance requirements.

Seamless Implementation: Integrates natively into existing IVR, messaging, and telephony systems, ensuring a smooth transition for enterprises.

Strategic Partnerships to Drive Adoption

ASAPP has forged strategic partnerships with leading system integration and technology firms to accelerate the adoption of GenerativeAgent. Notable partners include Ernst & Young (EY), PTP, Infosys, and Contact Center as a Service (CCaaS) providers such as Genesys, AWS, Avaya, and Cisco.

Rich Geraffo, Vice President and Managing Director of AWS North America, praised the potential of GenerativeAgent, stating, “Generative AI is helping companies become more productive, iterate faster, and drive more enhanced customer experiences.”

Transforming Customer Experiences

GenerativeAgent represents a paradigm shift in contact center automation, addressing the shortcomings of traditional systems while delivering exceptional customer experiences. With a focus on quick and efficient issue resolution, GenerativeAgent meets the evolving demands of today’s consumers, ultimately driving customer satisfaction and loyalty.

Andrew Duncan, CEO of Infosys Consulting, emphasized the transformative potential of GenerativeAgent, stating, “ASAPP’s GenerativeAgent provides enterprises with an amazing opportunity to enable rich and highly contextualized customer experiences while reimagining contact centers and agent empowerment.”

Ending Bad Customer Service

ASAPP’s mission to end bad customer service aligns seamlessly with the capabilities of GenerativeAgent. By streamlining interactions and prioritizing customer satisfaction, GenerativeAgent empowers enterprises to deliver exceptional service experiences while driving operational efficiency.

In conclusion, GenerativeAgent represents a monumental advancement in contact center automation, poised to revolutionize customer service interactions and redefine industry standards. With its innovative features and strategic partnerships, GenerativeAgent heralds a new era of productivity and customer-centricity in the realm of contact centers.

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Anshika Mathews
Anshika is the Global Media Lead for AIM Media House. She holds a keen interest in technology and related policy-making and its impact on society. She can be reached at anshika.mathews@aimmediahouse.com
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