C5i Expands Marketing Analytics Portfolio with Analytic Edge Acquisition

By Abhijeet Adhikari
Published on July 30, 2024

Generative AI

The acquisition aligns with C5i's goal of achieving a $120 million USD turnover in the next financial year.

In a significant move within the AI and analytics industry, C5i has announced the complete acquisition of Analytic Edge, a leading provider of AI-based Marketing Analytics solutions. The acquisition is set to bolster C5i's capabilities in globally scalable and integrated delivery of marketing analytics, insights, and optimization. https://twitter.com/C5iai/status/1817809422321680414 Analytic Edge, founded in 2015, has established itself as a world-leading specialist in AI and technology-enabled analytics solutions for marketing and sales effectiveness. With 185 associates worldwide and offices across Singapore, India, US, Europe, Japan, and Brazil, the company reported an annual revenue of approximately 10 million USD in FY24. Its client base includes four of the top 15 Consumer Pa

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Abhijeet Adhikari

Abhijeet Adhikari is a Research Associate at AIM-Research, focusing on AI and data science related research reports. Beyond his professional role, Abhijeet is an avid reader with a particular interest in historical and mythological facts, you can reach him at abhijeet.adhikari@aimresearch.co

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