How Target Used AI To Become A Retail Giant

Target, the Minneapolis-based retail giant, has undergone 5 redesign since 1962. Not only have the designs changed but they have also introduced a new world of retail with the help of AI. They never shied away from using the cutting edge technology and today are at the forefront of AI adoption in the retail sector. Target achieves its target by helping customers experience a whole new shopping experience with AI.  Early AI Implementations Target's journey with AI began over a decade ago when the company started building a vast data warehouse and implementing extensive data-mining approaches. By assigning each shopper a unique Guest ID number linked to their credit card, name, or email address, Target created a comprehensive database storing information on purchases and demograph