Walmart’s Sparky Arrives as Retail Rivals Move Faster on AI Agents

Sparky’s rollout arrives at a time when several competitors, including Amazon and Lowe’s, are also deploying generative AI-based assistants.
Walmart last week launched Sparky, a generative AI-powered shopping assistant integrated into its mobile app. The assistant is designed to help users compare products, summarize reviews, and surface suggestions for specific occasions or needs. Sparky is accessible through a smiley emoji icon placed between “My Items” and “Services” within the Walmart app. The assistant responds to natural language inputs and is capable of handling a range of queries from identifying weather conditions in specific locations to suggesting gift ideas for Father’s Day. It can also retrieve recently se
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Anshika Mathews
Anshika is the Senior Content Strategist for AIM Research. She holds a keen interest in technology and related policy-making and its impact on society. She can be reached at anshika.mathews@aimresearch.co
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