Recraft: The AI Design Model That Outperformed Dall-E and Midjourney Just Landed $30M

Recraft has raised $30M to scale its AI design platform that helps teams create fast, brand-consistent visuals.
A few years ago, Anna Veronika Dorogush had an idea. She wanted to fix a problem that many design teams face: creating good visuals quickly without losing brand consistency. As someone with a strong background in machine learning (she's worked at Yandex, Google, and Microsoft), she knew AI could help. But most AI tools weren’t built for the real needs of design and marketing teams. So, she started building her own. That’s how Recraft was born. Initially, it went unnoticed. There was no significant publicity, no extravagant launches, only steady progress. But last year, something surprising happened. Recraft’s image generation model beat some of the biggest names in the business, including DALL·E and Midjourney, on a major benchmark used to test how good AI image models are. An
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Picture of Aashi Agarwal
Aashi Agarwal
Aashi Agarwal is the Content Strategist at AIM Research. When she’s not crafting engaging content, you’ll find her buried in a book, jotting down random things that may one day become the next big idea.
25 July 2025 | 583 Park Avenue, New York
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