Qualytics Wants to Make Bad Data a Thing of the Past

Analysts estimate that bad data costs businesses $12.9 million annually on average. But with AI, the stakes are even higher: garbage in, hallucination out. That’s the challenge Qualytics is betting it can beat. The Atlanta-based startup, co-founded by data veterans Gorkem Sevinc and Eric Simmerman, just closed a $10 million Series A funding round led by BMW i Ventures, with participation from Conductive Ventures, Firebrand Ventures, and several existing backers. The investment follows a year of 5x revenue growth and the acquisition of a top-three U.S. financial institution as a customer. Qualytics may be onto something foundational in the emerging AI economy. Before launching Qualytics, Sevinc and Simmerman held senior data leadership roles, where they were repeatedly frustrated by