Dun & Bradstreet (NYSE: DNB), a global leader in business decisioning data and analytics, and IBM (NYSE: IBM), have embarked on a strategic collaboration that is set to transform the landscape of generative AI in business. This partnership aims to merge Dun & Bradstreet’s vast Data Cloud with IBM’s revolutionary AI and data platform, watsonx, to drive responsible and effective generative AI solutions across various business functions.
Fusing Data Expertise with AI Innovation: This collaboration is designed to integrate Dun & Bradstreet’s comprehensive data on over half a billion private and public companies with IBM’s watsonx. The goal is to develop client-centric offerings that can be seamlessly integrated into native workflows, fostering the adoption of generative AI to spur growth and operational efficiency.
Introducing Ask Procurement™: A standout product of this partnership is Dun & Bradstreet’s upcoming solution, Ask Procurement™. This tool is poised to redefine how procurement professionals access and utilize data. By providing a comprehensive view of business relationships, Ask Procurement™ aims to enhance savings, reduce timeframes, and minimize risks. The solution, expected to launch in the first half of the next year, will incorporate the D&B AiBE™ platform featuring watsonx-supported models and additional generative AI capabilities, all fueled by Dun & Bradstreet’s extensive Data Cloud.


