Texas-based Digital Brands Group, a publicly traded company specializing in apparel and e-commerce, signed a partnership with Renov AI, an applied artificial intelligence company supported by MITACS on May 21, 2026, to advance Digital Brands Group’s expanding collection of AI-powered tools.
Renov AI has established collaborations with Mitacs, a national research organization connecting industry with academic talent. The organization has invested more than C$1.5 billion in research and development over the past eight years, supporting thousands of applied innovation projects across Canada.
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“Building a meaningful AI platform requires more than software; it requires strong technical teams, research depth, and the ability to execute,” said Hil Davis, Chief Executive Officer of Digital Brands Group. “Renov AI brings exactly that. This partnership strengthens our ability to develop and deploy AI-driven tools across e-commerce and brand ecosystems, while positioning us to extend those capabilities into new areas such as data-driven brand partnerships and NIL-related initiatives.”
