Netflix Acquires Ben Affleck's AI Filmmaking Company InterPositive

Netflix announced on March 5 that it acquired InterPositive, an AI filmmaking technology company founded by Ben Affleck in 2022. The deal brings InterPositive's post-production software and team into Netflix as the streaming company expands its use of AI tools in film and television production. Netflix did not disclose the purchase price.

Affleck will join Netflix as a senior advisor focused on integrating InterPositive's technology into production workflows. The Academy Award-winning writer and producer founded InterPositive with the stated goal of preserving human creativity in filmmaking while addressing technical challenges through AI. This acquisition is Netflix's first following its exit from the Warner Bros bidding war.

InterPositive develops AI models specifically for post-production work rather than generating synthetic performances or replacing actors. The company's software analyzes raw footage captured during filming and assists technical teams with tasks including color correction, scene relighting, shot reframing, continuity fixes, and removing production equipment visible in frames.

The tools address problems like missing camera angles, incorrect lighting conditions, and background elements that require replacement. Affleck described the company's approach in a statement, explaining that InterPositive trained its first model to understand visual logic and editorial consistency while maintaining cinematic conventions under real production conditions.