Figma Is No Longer Just for Designers

We have a lot of opportunity to build tools for folks [to] be more divergent and have more craft and stand out.
By all outward appearances, Figma is no longer just a design tool. At this year’s Config conference in San Francisco, CEO Dylan Field took the stage at the Moscone Center and introduced four new products: Figma Make, an AI-powered prototyping tool; Figma Sites, a website creation and hosting platform; Figma Buzz, an asset generator for marketing teams; and Figma Draw, a vector illustration editor. Each addresses a different phase of digital product development. Collectively, they suggest Figma is building an end-to-end workflow suite for everyone involved in making software. It’s an expansion that tracks with the company’s trajectory since its $20 billion acquisition by Adobe was blocked in 2022. Left to chart its own course, Figma has filed for an IPO and is growing beyond its si
Subscribe or log in to Continue Reading

Uncompromising innovation. Timeless influence. Your support powers the future of independent tech journalism.

Already have an account? Sign In.

📣 Want to advertise in AIM Research? Book here >

Picture of Anshika Mathews
Anshika Mathews
Anshika is the Senior Content Strategist for AIM Research. She holds a keen interest in technology and related policy-making and its impact on society. She can be reached at anshika.mathews@aimresearch.co
25 July 2025 | 583 Park Avenue, New York
The Biggest Exclusive Gathering of CDOs & AI Leaders In United States

Subscribe to our Newsletter: AIM Research’s most stimulating intellectual contributions on matters molding the future of AI and Data.