Luma AI’s $200M Quest to Simulate Reality

Luma AI has partnered with Saudi Arabia's HUMAIN AI to accelerate the development of multimodal artificial general intelligence
What started as one physicist's obsession with understanding reality has transformed into a $200 million venture that's redefining how we think about video generation and the path to AGI. Amit Jain's journey to founding Luma AI began long before the company existed, rooted in a childhood fascination with physics in India. Jain spent his time diving deep into advanced physics, trying to understand the fundamental mechanics of how the world works. This early obsession with reality's underlying structure would prove enlightening. In a podcast with EO, he stated that, "the worst thing that can happen to someone who's making anything in the world is apathy. You put something out and nobody cares." He built iOS apps that gained popularity, joined a startup that Apple acquired, and event
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Upasana Banerjee
Upasana is a Content Strategist with AIM Research. Prior to her role at AIM, she worked as a journalist and social media editor, and holds a strong interest for global politics and international relations. Reach out to her at: upasana.banerjee@analyticsindiamag.com
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