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    Creatify is Making Video Ads More Accessible

    Creatify’s promise of reducing the time to create video ads from weeks to minutes, and minimize costs, can prove consequential for enterprises.

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    Creatify is Making Video Ads More Accessible

    For decades, video has been the gold standard of advertising: high reach, dynamic and highly effective. But it has also been difficult and expensive to produce. "Creating video ads used to take weeks, cost thousands of dollars, and require a full creative team,” said Creatify CEO Yinan Na. “So we built the first AI-powered video ad generator that can turn a product link into high-performing video ads within minutes, at a fraction of the cost.”

    Creatify recently announced that it has raised $15.5 million in Series A funding, in a round led by co-led by WndrCo and Kindred Ventures, bringing their total funding to $23 million. They also announced that Jeffrey Katzenberg, co-founder of DreamWorks and Founding Partner at WndrCo, would be joining their board. He has high expectations for the impact Creatify can have. “Creatify is not just making video ads easier to produce; it’s redefining how modern advertising works. In a world where brands must be present everywhere, all the time, Creatify is purpose-built to meet that demand at scale,” said Katzenberg.

    Launched just 18 months ago by co-founders Yinan Na, Ledell Wu, and Xin Zhou, they set out to simplify video ad creation by building an AI tool that transforms product links into video ads, cutting down time and resources. In that time, it has attracted over 1.5 million users across 10,000+ teams and surpassed $9 million in annual recurring revenue, with brands like NewsBreak, Zumper and RingWave Media using the platform to scale ad production and make gains in lead generation and sales.

    The latest blog post from CEO Yinan Na announcing their funding round also highlighted AdMax, saying that it is their “boldest step forward.” AdMax acts as an AI-powered advertising agent handling the entire video ad lifecycle from concept to iteration. It monitors competitive ads, generates dozens of UGC-style and product showcase videos tailored to platforms like Meta and TikTok, and leverages over 700 AI-generated avatars for multilingual, cross-platform production.

    by AIM Media HouseFree · No paywall

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