The enterprise AI conversation has changed. Over the past two years, organisations have invested heavily in large language models, copilots and generative AI applications, driven by the promise of greater productivity and faster decision-making. Today, however, boardrooms are asking a different question. Rather than debating which model to adopt, leaders want evidence that AI is delivering measurable business outcomes.
That shift took centre stage at MachineCon USA on July 24, where Carlos Aguilar, Head of Product at Hex, joined leaders from Fivetran, dbt Labs and other enterprise data teams for a panel titled ‘The AI-Native Mandate: Building the Foundation for Measurable AI ROI’.
The discussion reflects a growing consensus across the industry: organisations can no longer think of AI as a standalone capability. They need a foundation that enables people and AI systems to reason, collaborate and make decisions from the same trusted understanding of the business.


