The Top 13 CPG Firms Launching Generative AI Products in 2023

Discover how leading CPG companies like Traeger Grills, Gymshark, and HanesBrands are transforming their business landscapes with innovative Generative AI applications in 2023.
The year 2023 has been pivotal for Consumer Packaged Goods (CPG) companies as they increasingly integrate Generative AI (GenAI) into their operations. Here's a look at the top CPG firms making significant strides with GenAI this year: Traeger Grills Traeger Grills is revolutionizing customer service by implementing GenAI capabilities into their Amazon Connect platform. This integration has enabled the company to provide agents with easier access to information and personalized recommendations, significantly enhancing their efficiency. As an early adopter of Q in Connect and Connect Contact Lens, Traeger Grills expects a 20% improvement in agent productivity. Corey Savory, VP of customer experience and service at Traeger, emphasizes that the key to their growth has been the ability to
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