On April 10, 2005, at exactly 11:06:40 a.m., Klarna processed its very first transaction at Pocketklubben, a small Swedish bookshop. That unassuming purchase marked the beginning of what would become a global fintech revolution. Fast forward to 2023, and Klarna serves 85 million consumers and 500,000 retailers across 45 markets. Today, Klarna is no longer just a payments provider but an AI-powered e-commerce powerhouse—a transformation driven by grit, innovation, and a relentless pursuit of reinvention.
Klarna’s founders—Sebastian Siemiatkowski, Niklas Adalberth, and Victor Jacobsson—dreamed of creating a safer, simpler way for consumers to shop online. At the heart of their vision was “Buy Now, Pay Later” (BNPL), a solution that gave shoppers the flexibility to purchase ite
Klarna Slashes Jobs, Boosts Pay, and Replaces CEO with AI in Bold Move
- By Anshika Mathews
- Published on
AI can do all of the jobs that we humans do. It’s just a question of how we apply it and use it.
