Snowflake Doubles Down on AI Strategy: Bringing Models to Enterprise Data

As AI continues to transform industries, Snowflake's strategy of bringing models to enterprise data could prove to be a competitive advantage in the evolving data and AI landscape.
At Snowflake's annual Summit, Christian Kleinerman, the Executive Vice President of Product, unveiled the company's latest innovations and provided insights into Snowflake's strategic approach to artificial intelligence (AI). A recurring theme throughout the conversation was Snowflake's commitment to bringing AI models directly to enterprise data, ensuring data governance and security remain top priorities. Addressing Regional Availability Challenges One of the key questions addressed the availability of Snowflake's AI platform, Cortex, across different regions. Kleinerman acknowledged that currently, Cortex is available with AWS in the Sydney and Tokyo regions. However, he emphasized the importance of cross-region calling capabilities, as cloud providers often lack larger GPUs like
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Anshika Mathews
Anshika is the Senior Content Strategist for AIM Research. She holds a keen interest in technology and related policy-making and its impact on society. She can be reached at anshika.mathews@aimresearch.co
25 July 2025 | 583 Park Avenue, New York
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