Charta Health Chose to Scale Instead of Just Sustaining Profits

That’s why Charta is designed to be flexible and personalized, rather than a rigid, one-size-fits-all solution.
Breaking into healthcare as outsiders is no small feat. For Charta Health’s co-founders, Justin Liu and Scott Morris, transitioning from AI infrastructure at Rockset to tackling medical billing inefficiencies required not only technical expertise but also a deep understanding of an industry known for its regulatory complexity and resistance to change. “One of the biggest challenges was learning an entirely new industry from the ground up,” Liu shared in an exclusive interview with AIM Research. “Healthcare is deeply complex, highly regulated, and resistant to change. But coming in as outsiders meant we weren’t weighed down by ‘how things have always been done,’ which allowed us to spot inefficiencies and rethink solutions from first principles.” Rather than relying so
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Picture of Anshika Mathews
Anshika Mathews
Anshika is the Senior Content Strategist for AIM Research. She holds a keen interest in technology and related policy-making and its impact on society. She can be reached at anshika.mathews@aimresearch.co
25 July 2025 | 583 Park Avenue, New York
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